What a week– eight fascinating links. There's something in here for everyone.
1. Bob Garfield's 'Chaos Scenario' Set to Publish Aug. 3
If there's one book I can't wait to get my hands on, it's this one. Bob Garfield of AdAge writes about "the art and science of Listenomics"– depicting the end of messages dictated from marketers and institutions sitting at the top. Keep up the Bob's latest thinking through his "Chaos Scenario" blog.
2. A brand is not a separate thing
Branding guru Tom Asacker riffs about the interdependent nature of brands.
3. The Quantum Activist DVD now available!
This absolutely nne of my favorite documentaries. We get a first-hand glimpse into the mind and life of Dr. Amit Goswami, the world's leading quantum physicist.
I was lucky enough to bump into Ri Stewart, one of the filmmakers for this extraordinary documentary, on Twitter. Ri graciously gave me an advance copy of "The Quantum Activist" a few months back.
The show is finally out on DVD. I highly encourage anyone with an interest in seeking deeper knowledge of how our universe works, to grab this documentary. You will not be disappointed.
4. How does the National Film board of Canada use social media?
Films and videos are now becoming social objects. This post is an interesting Q & A session on how the NFB uses Twitter, FaceBook, YouTube, etc.
5. What Makes a Story Work?
The ever-engaging Chris Brogan has a neat and interesting take on story.
6. Brand Storytelling: Connecting With Your Audience
Melinda Partin gives us her take on marketing, branding and storytelling over on Fast Company.
7. Webinar—Three Questions We Usually Get from Leaders About Storytelling: Reflections, Discussion & Tools
Stortellers Terrence Gargiulo and Shawn Callahan are conducting two webinars in August. "Are your leaders great storytellers? And, why should you care anyway?...take a nuanced but deep dive into the art and science of leadership through narrative."
8. Listening, for a Change
Should a company have a Chief Listening Officer? Valeria Maltoni has a fascinating post on the role listening plays for companies.