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I started this blog to help you solve challenging business problems by integrating people's everyday experiences into your current communication strategies.

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Entries in business storytelling (2)

Sunday
31Jan2010

Strategic Incubator Interviews Me

DateSunday, January 31, 2010 at 07:58PM

I recently had a fun and interesting interview with Matthew Ray Scott, Managing Director of The Strategic Incubator, about using documentary storytelling for businesses.

The interview is 43 minutes long and takes a different angle (no pun intended!) than previous interviews I've given.

Here are a few things we covered:

  • How I discovered filmmaking from a busted rock 'n' roll dream.
  • What is the most important thing about creating believable video stories?
  • What is the greatest challenge facing companies in sharing their marketing stories?
  • How has social media changed how companies share their unique stories?
  • What should business owners know about choosing the right communication medium when sharing their marketing story?

We covered many more areas so if you'd like, go ahead and download the interview and play it later on.

And finally. Thank you, Matthew, for having me be part of your amazing network; it was a fun interview!

--Tom

P.S. While you're at Matthew's site, be sure to check out his blog and other neat interviews:

Gary Vaynerchuk
Pamela Slim
Liz Strauss
John Jantsch
Richard Leider
Jason Fried
Michael Port
Jonathan Fields
Steven Pressfield

AuthorThomas R. Clifford | CommentPost a Comment |
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Tuesday
22Dec2009

Believe Me: A Free Business Storytelling Book for Innovators

DateTuesday, December 22, 2009 at 07:52PM

Extraordinary Business Storyteller Michael Margolis has had his new storytelling book out for just a short while now. It's called, "Believe Me: Why Your Vision, Brand, and Leadership Need a Bigger Story."

In the holiday spirit, Michael is now releasing the book to everyone as a free digital unabridged download version.

I bought my copy the day it came out on Amazon.com but, hey, you can now get your copy for free. And yes, it's a fabulous book and I highly recommend it. Check out the book's awesome reviews on Amazon.com for yourself.

Heck- what are you waiting for? Go grab your free digital download from the book's website, "Believe Me The Book."

PS. If you're going to tweet this, mention @getstoried or hashtag #bigstory.

AuthorThomas R. Clifford | CommentPost a Comment |
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