I'm Tom and welcome to my site.

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E-Book Testimonials

"Thomas Clifford has made something useful here. This report will give you some really catchy, useful ideas.

It made me reconsider how I do what I do, so you might give it a look-see, too!" 

Chris Brogan, President, Human Business Works 

"Tom Clifford is by trade a filmmaker. For most of his life, he rarely wrote anything longer than a brief comment in the margin of a script. 

Now, though, he's producing tens of thousands of words a year, first as a Fast Company "Expert Blogger," and then as a writer for the Content Marketing Institute. 

How did Tom go from a non-writer to a prolific and much-read one? His eBook, '5 (Ridiculously Simple) Ways . . . , ' holds some of his secrets."

Mark Levy, Author of "Accidental Genius: Using Writing to Generate your Best Ideas, Insight, and Content"

“Tom is one of the nicest people you’ll ever meet—if you have the privilege to meet him. And he does sterling work as well. But don’t just take my word for it.

Read this free report and you’ll not just love its tone and content, but learn a lot as well.”

Sean D’Souza, Psychotactics.com

“Anyone who wants to improve their writing needs this e-book. A lot of ebooks are short because they just don’t have much substance to offer. They’re not worth your time (and so are many of the long ones, too, for that matter). Tom’s is short because he’s so good at giving you only what you need to know. 

‘5 (Ridiculously Simple) Ways to Write Faster, Better, Easier’ lives up to its promise by example as well as in the words themselves. Tom used the very same techniques he teaches you to write this book. 

And what’s in here is not just a rehash of the same tired ideas you find coming from people who have suddenly fancied themselves as writing gurus. There are tricks in here I never heard of (like the Writing Funnel) and some I had forgotten about and was glad to be reminded of (like Sporadic Writing).” 

Michael Martine, Blog Alchemist, Remarkablogger.com 

Entries in interviews with tom (3)


Thomas Clifford and 40+ Story Practitioners in Storytelling eBook

Last summer, Dr. Kathy Hansen, publisher of A Storied Career blog and leading storytelling proponent, invited me to participate in her "story practitioner project."

I was interviewed (along with 42 other professional story practitioners) in a series of Q&A's related to my storytelling experience and corporate filmmaking. Kathy then posted all the individual interviews on her blog. Now the interviews are finally collected under one roof.

I'm totally thrilled to share with you Kathy's new free ebook:
"Storied Careers: 40+ Story Practitioners Talk About Applied Storytelling."

As Kathy says, think of this 88 page book "an international conversation about many applications of storytelling."

Here's a sampling of the 20 chapters in the book:

  • Defining Story
  • Social Media Storytelling
  • Change Your Story, Change Your Life
  • Story Techniques and Tools
  • Storytelling in Marketing, Sales, and Branding
  • Storytelling and Career

The back of the book has a complete directory of all 43 practitioners, mini-bios, web and blog addresses, email addresses, Twitter IDs and photos.

Go grab this ebook now! It's a delightful read with much depth, breadth and diversity rarely found in any publication.



2 Updates: The Future of Video Storytelling and My Interview with Nettie Hartsock

Yesterday was certainly an interesting day. These two items came across my radar and I thought you would enjoy knowing about them. :)

1. The "Compelling, Inspiring and Radically Simple" Storytelling Test
My friend and storytelling proponent Dr. Kathy Hansen wrote an engaging post called, Do These Videos Pass Test for 'Compelling, Inspiring, Radically Simple' Storytelling?

Kathy is pushing an idea I wrote about earlier into newer and more broad areas. My original post is here: "Is this the future of video storytelling for organizations?" In Kathy's new post, she points to several videos and asks us:

"Do these videos pass Clifford’s test of compelling, inspiring, and radically simple?"

Hmmm...you decide! Thank you, Kathy, for developing these ideas even further!

2. My Interview with Nettie Hartsock from over two years ago

I was totally surprised yesterday when my other good friend, Nettie Hartsock, resurfaced my interview from roughly two years ago!

Nettie asked about:

  • Producing a video for business
  • Focusing on people
  • My video process
  • Finding the story

Nettie, a digital strategist and e-journalist, has been part of the on-line world since "day one." During her time on-line, she has interviewed hundreds of people. Now, Nettie is reposting some of her favorite interviews over this time- I'm delighted to be one of her favorite interviews! I hope you get a moment to read it. Thanks, Nettie!



Video Storytelling for Business: My Latest Interview

I had a fabulous and lively one-hour radio interview last night on "Blog Business Success" hosted by Wayne Hurlbert.

This was my second appearance on Wayne's show and I was thrilled to be asked back.

Wayne definitely asks interesting questions and they're usually from a customer's perspective, which I love. His questions are always challenging and thought-provoking. Wayne has the most amazing folks on his radio show so be sure to put him on your radar.

Here's the interview: Blog Talk Radio: Video Storytelling for Business

And here's the link to download the interview.

It's just over an hour so grab some tea, a scone and kick back. We covered lots of ground but here's a sampling of topics:

  • 4 steps a company should take before starting a video.
  • Why I call videos "video stories."
  • The journey from "Huh?" to "A-Ha!"
  • Is a director really needed in a company video?
  • Tips for a successful conversational interview.
  • The latest video trends organizations can tap into.

Financial Times interviewed me last week and other producers for their article exploring how companies are using corporate documentaries. You need to register for free to access the article, "Good Enough for an Oscar."

As always, thanks for your attention; I know it's in short supply. :)