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About This Website

This blog is about helping businesses and individuals increase their visibility, engagement and profits by communicating messages with a human touch.

Twitter & Website Grade

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Tom Co-Authored "Age of Conversation" Books

Taking the "yawn" out of business communications
Director Tom- Corporate Filmmaker.jpg

Content Marketing Institute

Fast Company "Expert Blogger"
Leadership column: "Mindful Media // The Quest for Engagement"
Recognition
Power 150 is a ranking of the top English-language media and marketing blogs in the world.


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Here's a baker's dozen of my more popular articles. Enjoy!

1. 17 Invisible LinkedIn Tricks Revealed
Lots of hidden gems in this one! I created this list after presenting live LinkedIn workshops to nearly over 450 people this year. It's the tips and tricks 99% of the people on LI totally miss or don't use. My most popular article ever in four years of blogging.

2. My 22 Best On-Camera Interviewing Tips Ever
The ultimate guide for interviewing someone. Heck, there's great tips if you're ever going to appear on-camera. This one generated lots of comments.

3. What is Our Company’s Purpose? The R-O-I Method
Hat tip to Daniel Pink for inspiring this article.

4. Write Faster with Sporadic Writing
Try it. It really works.

5. Why Precise Email Subject Lines are Like Diamonds
It's a simple technique but works like a champ.

6. How to Detect Gobbledygook in Your Content
Wow- this one really took off on Twitter!

7. How Bringing Up Objections Reduces Email Ping-Pong
Over to them. Back to you. Over to them. Back to you. Here's how to end the silliness.

8. 19 Often Overlooked Questions to Propel Employee Conversations
Need ideas to boost employee conversations? Start here first.

9. 9 Super Simple Ways to Rock Your Company Video
This got tweeted by Guy Kawasaki and wow- it got tons of eyeballs!

10. Boosting Employee Engagement with Multimedia Storytelling: Jim Haudan Interview
An amazing interview filled with great insights.

11. The Fascination Method
Creative writer and positioning guru Mark Levy pens the first-ever guest article here. Mark's idea is so cool anyone can use this technique for just about anything.

12. Three Keys to Good Storytelling
And this second guest post article rocks, too. It's written by the Blue Dot Productions documentary team- quantum activists and brilliant leaders in conscious filmmaking.

BONUS: Um, this is the "baker's dozen part. :-)

13. My Interview with Author and Communications Coach Nick Morgan
You've read Nick's awesome book, "Trust Me: Four Steps to Authenticity and Charisma," right? No? Here's a glimpse. It's a must-read book!

---Tom